PIERRE LANNIER

French designer and watchmaker since 1977

Since 1977, Pierre Lannier has proudly been the standard bearer for French style and elegance.   45 years of promoting French watchmaking expertise and “French chic".  45 years of successful and unique craftsmanship, reflecting the evolution of the watchmaking industry.  

45 years of French watchmaking know-how

The Pierre Lannier brand has its origins in Alsace, France. Founded in 1977 by the Burgun family, it is now run by the second generation, Pierre Burgun. Strong traditional values coupled with sharp sense for products, creativity & willingness to promote French Watchmaking expertise, the Burgun family continuously innovates, to elevate the brand and its watch collections. Since the beginning in their workshops in Alsace, designers and watchmakers combined their know-how and their passion to create distinctive hand-assembled timepieces. Every day, the head watchmaker and his team meticulously assemble watches with precision and technique, reflecting the French watchmaking tradition. The brand shows a real commitment to focus on high quality pieces that are ‘Made in France’.

45 years of creativity and style

Pierre Lannier designers source their inspiration from fashion and design trends, combining them with innovative materials or new movements. They reinvent the style in each new collection. From the case to the strap, each element is meticulously studied by the in-house creative team to produce the best possible combination. Elegance & versatility are at the heart of their creation: each piece is unique, affordable, comfortable, and reflective of the watch industry codes. The collections are vibrant, modern and full of life.

The automatic collection: fusion of craftsmanship & style

The mens and ladies automatic watches are a true marriage between performance, elegant design and watchmaking tradition. The collections are designed to add a French twist to the wrist and be a clear statement of who the owner of a Pierre Lannier piece is. How? By combining the classic nature of the automatic watch with the modernity of its design. A true success: Pierre Lannier is now the leading brand on the French automatic watch market up to €500.