SYE [START YOUR ENGINE]
French sport-chic watches with an original twist
SYE [Start Your Engine] is a French premium brand with a strong personality inventing a new kind of masculine elegance for your wrist. SYE is bringing Sport Tailoring to the world of watches by creating a perfect marriage of a smart yet relaxed style.
How did you feel the first time you saw the smooth curves of a classy car, heard the musical growl of a twin engine, glimpsed a flash of gleaming chrome or felt the sensual touch of an aged leather seat? These are the feelings that drive us and that led to the creation of SYE! In our quest for a perfect moment, they inspired us to look at materials, know-how and 20th century design principles from a new angle in an unashamedly modern watch.
SYE [Start Your Engine] offers two watch models with up to 100 possible liveries with an interchangeable strap system. The Fastback™ system enables you to change up your style and play with the mechanism for a unique experience. With its fine leather, impeccable finish, exclusive style and affordable prices… so many reasons to start your engine and have fun!