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KORLOFF
Audacious jewelry for those who dare, since 1978
Korloff is a French independent jewelry maison founded in 1978 on entrepreneurial freedom. While this universe did not seem to be intended for him, its founder, Daniel Paillasseur, forged an exceptional destiny for Korloff. Driven by an insatiable, visionary and free spirit, he conceived jewelry like a great painter in front of a blank canvas and infused the Maison with a singular energy, mixing freedom and impertinence in daring creations.
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“Close your eyes and open your hand.” These are the words at the origin of the legend of Maison Korloff. Enchanted by the fascinating brilliance of a mysterious 88-carat black diamond, Daniel Paillasseur has only one thing in mind when it is presented to him: to acquire it! It took him 10 years to become its complete owner and gave the name ‘Korloff’ to the Maison which he created in 1978. Representative of the audacity of its founder, Maison Korloff would be the first jeweler to use black diamonds in its creations. The true soul of the Maison, the Black Korloff remains a unique and wonderful source of inspiration today.
Choosing the black diamond affirms Korloff’s desire since its creation to reveal innovative, mysterious and elusive personalities. Borrowing a strong and assertive character, our collections innovate in the choice of shapes, techniques and materials used, and reveal a singular style cultivating creativity free from all constraints.
Synonymous with luck, the number 8, weaving an intertwined occurrence, symbol of infinity and luck, has accompanied our Maison since its crea¬tion. A date 1978, that of our foundation, a number 88, weight in carats of our black diamond, an emblematic address ‘18 rue de la Paix’, address of our Parisian Flagship and, the K88, our iconic cut of white diamond.
François Arpels ‘arrival on, October 2023, marks a turning point in the history of Korloff. A free spirit himself and a recognized audacious entrepreneur, François Arpels’ vision for the brand stands in the direct footsteps of the brand’s founder.
