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UNKNOW BRAND
Urban elegance
Unknow Brand redefines jewelry by blending luxury with urban culture. Bold and refined pieces that embody modern elegance and the spirit of street culture.
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Unknow Brand, a French jewelry brand, reinvents traditional jewelry by blending timeless French elegance with the spirit of American street culture.
Founded in 2018 by Florian de Launay, the brand offers bold and modern unisex creations designed for those who want to express their personality with style and authenticity. Our collections Bind Me, Love Affair, and Dreamer reinterpret the everyday object of the hose clamp into refined jewelry pieces, combining 925 silver or 18-carat gold, and black or white diamonds.
Worn by international sports icons such as Neymar Jr, Wembanyama, Tony Parker, Karim Benzema, and music legends like J Balvin, Unknow Brand represents a new era in jewelry, where luxury, modernity, and urban culture merge with audacity and elegance.
